How an innovative mobile app uses location to track events

In my last column, I made the point that viewing cloud computing as merely providing greater agility – that is, faster access to computing resources – fails to grasp the full potential it provides. What cloud computing supports is far more valuable than the capability to do the same stuff faster. Its true value lies in its capability to enable innovation – doing different stuff that couldn’t be done before. 

To illustrate this, I cited the example of Opternative, a company that has just had its online eye examination technology approved by the FDA. Opternative uses cloud computing to innovate the eye correction value chain in two ways: 

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